Connect with the AVL team at North America's largest battery event to discover how our testing, engineering, and simulation technologies are helping customers advance their electrification program.
Preparing for your next battery or electrification program? Accelerate your product launch or program development by utilizing AVL's comprehensive range of engineering, simulation, and testing solutions.
Meet with an expert 1:1 to learn more about AVL's reliable tools and technologies for battery development and testing.
Please stop by booth #6200 to see us or submit a meeting request to reserve your spot on our calendar today.
Take a break from the expo and join our technical sessions during The Battery Show North America! Learn from our experts on the latest in battery simulation and design techniques to maximize safety.
Ben Playfoot
Segment Lead - Electrification
AVL Mobility Technologies
Ben Playfoot is the Segment Lead for Electrification at AVL, covering electrified driveline and battery systems. Ben has enjoyed 27 years within the powertrain engineering space, including automotive and commercial applications from early concept through to production. He holds a Bachelor of Engineering Degree in Automotive Mechanical Engineering from the University of Hertfordshire in southern England.
Juergen Schneider
Solution Manager - Virtual Battery Development
AVL
Juergen serves as Solution Manager for Virtual Battery Development, which includes simulation tools, workflows and methods for the design, evaluation and optimization of batteries from the cell to the pack and the associated system components such as power electronics, inverters, BMS, including the charging infrastructure.
Tuesday, October 7
2:00 PM - 3:00 PM
Accelerating Time to Market Using Modeling & Simulation
PANEL DISCUSSION - ROOM 140CD
Juergen Schneider - AVL
Liqiang Lin - GM
Pankaj Arora - Henkel
Venkat Srinivasan - Argonna Collaborative Center for Energy Storage Science
Zamaan Sadeghi - Henkel
Key Takeaways:
- Learn how to leverage modeling & simulation to accelerate battery design & development time
- Gain multiple industry perspectives on best practices related to modeling and simulation
- Learn about the latest modeling tools and resources available
Description:
Modeling and simulation are fast becoming critical to the design and development of battery electric vehicles, with significant implications for reducing time-to-market, while enabling cost reduction and ensuring high performance.
As industry players transition to this more efficient way of working, this panel offers a collaborative discussion that fully leverages this wholescale change in approach.
Tuesday, October 7
2:30 PM - 3:00 PM
Advanced Methods for Achieving a Safe, 'Zero-Flame-Out' Battery Design
OPEN TECH FORUM - BOOTH 2850
Ben Playfoot - AVL
Key Takeaways:
Demonstration of a combined simulation and test workflow to enable a zero flame out battery design
Identification of key mechanisms of failure, how to predict and how to mitigate
Correlation between simulation and test for key mechanisms
Description:
This presentation will discuss a comprehensive modeling and design approach to manage thermal runaway and thermal propagation. These methodologies have been developed to provide fast and effective guidelines enabling a safe battery pack design even when using challenging cell chemistries and formats.
The paper will demonstrate the achievement of a no flame out design, where gases are expelled after a thermal runaway condition occurs in a cell, but no flame or hot particles escape the system. A detailed comparison of the simulation to physical test results for model validation is provided.
The paper will also show how the intricate modeling process allows optimization of design with respect to safety while employing only necessary hardware measures as needed to achieve the desired target, thus avoiding inefficient overdesign.
Finally, the paper will give an outlook on how new modeling techniques starting at the cell level can virtually validate and further accelerate the design process with the ultimate objective achieving stop thermal propagation/no gas out design even with the most challenging cell chemistries.
Huntington Place is the 16th largest convention center in the United States. Built by the City of Detroit, it was originally opened in 1960 and named Cobo Hall in honor of former Detroit Mayor Albert E. Cobo (1950-1957).
In 2009 the Detroit Regional Convention Facility Authority (DRCFA) was established by the state of Michigan and leased the facility from the City of Detroit to own and operate it for 33 years. The five-member Authority Board consists of one representative from each of five government agencies – the City of Detroit, State of Michigan and the three metro-Detroit counties of Wayne, Oakland and Macomb.
In October 2010, the DRCFA awarded the contract for operations management of the facility to ASM Global, the world leader in venue management, marketing and development, who rebranded it Cobo Center, and revived the business to its current world class status.
In 2019, the DRCFA awarded venue naming rights to TCF Bank, and in 2021 TCF Bank merged with Huntington Bank. Today, Huntington Place hosts conferences, conventions and tradeshows bringing one million visitors a year from across the globe to Detroit.
Parking spots fill up fast during show days. If you are staying at one of the nearby hotels that offers shuttle service to our event, we recommend parking there and taking advantage of the complimentary shuttle. For more information, please visit the links below:
» Parking at the Huntington Place
» Huntington Place Parking Map
Ride DAX
Fast. Reliable. Convenient. Comfortable. Affordable. Safe.
Detroit Air Xpress transforms the way you get to and from the airport, connecting you from destination to travel in one seamless step.
The Detroit Air Xpress, or DAX for short, is an express bus service that connects Downtown Detroit to DTW airport. This service operates up to 16 roundtrips daily, between 3:30 a.m. and 11 p.m. and the expected travel time is 30 to 50 minutes one way, depending on traffic conditions. Please be aware that construction along the route may impact travel times.
The Downtown Detroit stop is located on the west side of Washington Boulevard at the intersection of State Street. This location is in the heart of the hotel district, and steps from Rosa Parks Transit Center, DDOT, MoGo bike share, the People Mover, and SMART transit options. The QLINE is a few blocks away on Woodward Avenue.
DAX will stop at both McNamara and Evans Terminals at Detroit Metro Airport (DTW). The McNamara Terminal stop will be at the dedicated lane drop-off and pick-up point at Departures, and the Evans Terminal stop will be at the Ground Transportation Center.
Event Facts
The Battery Show is now entering its 15th year and serves as North America’s largest advanced battery event.
The Battery Show brings together engineers, business leaders, top-industry companies, and innovative thinkers to discover ground-breaking products and create powerful solutions for the future. More than 19,000 attendees are expected to take advantage of four full days of educational sessions, networking opportunities and, of course, explore the latest market innovations from over 1,150 exhibitors across one of the world’s largest battery technology trade shows. Become part of this great event!
5 Reasons to Attend The Battery Show 2025
- Access to the latest technologies from 1,150+ battery manufacturers across the industry supply chain.
- Explore the latest market innovations across North America’s largest battery technology expo.
- Gain new ideas for increased battery efficiencies and reduced manufacturing costs.
- Watch live product demos showcasing cutting-edge battery technology.
- Join us and thousands of professionals from the advanced battery and H/EV community at our social networking receptions.
